Next week, advertisers will descend on New York City for start-studded presentations about the programmers’ fall offerings. Billions of advertising dollars will be at stake. But the tariffs will put a ...

Ad-supported television made up 72% of all TV viewing in the first quarter of 2025, according to Nielsen’s newly announced Ad ...

Search back and remember. I know it feels like a million years, but it’s actually just been a couple of weeks since US ...

The DOJ is proposing that Google should give rival ad exchanges and ad servers real-time access to bidding data from AdX ...

Roku acquired subscription streaming service Frndly TV for $185M and reported Q1 revenue over $1 billion. But its Q2 outlook ...

The art-filled lobby of Miami’s Hotel Fontainebleau was overtaken by the trappings of ad tech this week for the third-annual ...

Reddit’s stock soared nearly 18% in after-hours trading on Thursday thanks to a revenue beat in the first quarter.

Most sell-side curation deals appear in line with typical SSP take rates and resemble how publishers have long done business ...

The Trade Desk’s (TTD) take rate has been one of the most sensitive topics in programmatic advertising for the past decade.

To keep up with the growing popularity of B2B creator marketing, LinkedIn is expanding access to BrandLink, its video ad tool ...

The dramatic art-filled lobby of Miami’s Hotel Fontainebleau was overtaken by the trappings of ad tech this week for the ...