As brands depend heavily on the IPL and have already allocated substantial marketing budgets for JioHotstar, the IPL ...

The IPL’s implicit endorsement of liquor and tobacco brands normalises harmful behaviours, undermining years of public health ...

As Virat Kohli retires from Tests, his billion-rupee lifestyle and business empire prove he's just getting started.

Delhi Capitals (DC) amongst others have embraced influencer engagement, partnering with renowned creators like Shubham Gaur, ...

Proteas batter Dewald Brevis starred for the Chennai Super Kings, smashing his maiden Indian Premier League 50 at Eden Gardens against the Kolkata Knight Riders.

Top 5 Overseas Players with Most IPL Titles who consistently delivered match-winning performances and contributed to their ...

As DC gets ready to face PBKS in todays IPL clash fans will be excited as three DC players are on the brink of achieving ...

In a major recognition of her rising influence, film actor Ananya Panday has emerged as the most visible face on television ...

A few IPL teams have shown that strategic PR can grab attention through purposeful design—not just shoutouts, says Star ...

DHARAMSALA, India (AP) — Prabhsimran Singh led the way with 91 off 48 balls as Punjab Kings beat Lucknow Super Giants by 37 ...

Rajasthan Royals, in reply, crumbled under pressure and were bundled out for just 117. The MI bowlers were relentless from ...