The US Supreme Court has backed the ban of TikTok, meaning the app will be shut down in the United States on Sunday (19 January). This comes after Chinese owner ByteDance was ordered to sell TikTok to ...
Munnawar Chishty has been promoted to lead marketing across the Carlsberg Britvic business, which combines the brewer’s and soft drink maker’s brands together in a newly merged company. Chishty, who ...
Munnawar Chishty has been promoted to CMO, overseeing both Britvic’s soft drink brands and Carlsberg’s beer brands in the UK. Former Britvic CMO Cindy Tervoort has departed the business.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the proposed changes to ad rules around junk food to the pull back on media ...
Lidl says it is taking steps towards more “responsible marketing” by removing packaging designs geared towards children from its least healthy own-brand products, a commitment it claims to be an ...
When you think of influencers then Love Islanders and TikTokers with millions of followers immediately spring to mind – but Marks and Spencer is shifting perceptions by using its ‘ordinary’ everyday ...
It’s that time of year again when we marvel at new technology, reading with anticipation the product releases and live coverage of CES held each January. While the average consumer might not purchase ...
Marketing recruitment continues to be in a challenging state as the new year brings little cheer for out of work marketers. For the second consecutive quarter, marketing recruitment intention has ...
Deliveroo’s chief executive says the business “continues to be amazed” by the consumer take-up of quick grocery retail delivery, which helped fuel 9% growth in the UK during the last quarter of 2024.
Most marketers would be content to get one big campaign out of the door in the first few weeks of the year, but professional services firm EY has managed to launch two. The first ‘Transformations’ ...
EY has launched two campaigns in a week, with new creative ‘Generations’ set to remind its clients about the responsibility they have in building the future.
The Billie Jean King Cup is rebranding to target new audiences, increase investment and, crucially, champion the ethos of its namesake tennis icon Billie Jean King. Since 2023, the Billie Jean King ...